As India's one-of-a-kind contemporary food and grocery destination brand, Freshpik stands out as the most successful choice for users seeking a healthy lifestyle and a unique shopping experience. Pedals Up assisted the brand by providing the perfect UI/UX design tailored to its identity and by identifying the ideal target audience (ICP). Additionally, Pedals Up facilitated custom e-commerce development on the Fynd Omni Commerce Platform. The Pedals Up development team continues to provide ongoing support to Freshpik through a long-term partnership.